Recently in the USA there has been a conference dedicated to corporate social networks.

There are a growing number of recruiters starting a corporate network in order to participate and advertise on a MySpace or Facebook. It’s so easy, it’s like launching a blog. And just like a blog, a social network requires some thought, planning and work to be successful.

There needs to be a strategy in place when you are engaging with social networks or else it will not work and you will spend endless amount of wasted time.

So what sorts of things should a recruiter consider before launching a corporate network? ERE.net (Recruiting Intelligence. Recruiting Community) asked Lash and Ryan Esits, senior vice president a chief talent strategist at NAS Recruitment, for their advice. Here, in 2 minutes and 48 seconds, are the basics: